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July 17, 2018
Gamma Mu • Phoenix AZ
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Goode Wright Gentles Agency Wins Two National HealthCare Advertising Awards

Karl E. Gentles


Goode Wright Gentles Agency has been awarded two Gold Aster Awards for excellence in healthcare advertising and design. The GWG creative team led by Partner and Creative Director Randy Goode created an award-winning booklet for Recovery Empowerment Network and a video highlighting the dangers of opioid abuse for Community Partners, Inc.  

“We solve problems for our clients in a way that is creative and unique to help them get their message across,” said Goode.

The Aster Awards Program, which began in 2002, is one of the nation’s most elite competition dedicated to recognizing the most talented healthcare marketing professionals for outstanding excellence in advertising, marketing and communications.

GWG teamed with the Covington Company for video production on the opioid video. Goode’s son, Joshua, was the principal photographer for the booklet.

Goode Wright Gentles is a brand strategy, event production, integrated marketing, public relations, governmental relations and strategic partnerships agency. The partners include Randy Goode, Natalie Goode, Carla Wright-Gentles and Karl Gentles.

GWG helps clients achieve success by providing insightful, creative, strategic communications counsel. It creates strong brands in a crowded marketplace by building relationships that differentiate our clients from their competitors.



GMES Golf Fundraiser Surpasses its Goal

On May 19,2018, members of Gamma Mu Boule, Phoenix, and guests turned out en masse to support the 5th Annual Gamma Mu Educational Services, Inc. (GMES) Golf Fundraiser.  GMES is the philanthropic arm of the Gamma Mu Boule, whose primary objective is to positively impact the lives of boys and young men in their pursuit of sustained professional excellence through mentoring and leadership. This year’s event attracted 128 golf enthusiasts to the Greyhawk Golf Club Raptor Course in beautiful Scottsdale, Arizona.  The par-72 Raptor Course stretches 7,090 yards from the back tees and unfolds over the gentle hills and across shaded natural washes typical of this picturesque corner of the Sonoran Desert and is considered to be one of the finest daily-fee golf courses in Arizona.  

Archon Tyrone Strozier was charged with leading the golf fundraising event as the chairman. This year the committee set a challenging goal of $80,000.  With the hard work and incredible efforts of the Archons and Archousai of Gamma Mu Boule, the event raised $107,000. A large portion of the revenue was from our corporate sponsorships, which included Grand Canyon University, Arizona State University, University of Phoenix, Blue Cross Blue Shield of Arizona, Bank of the West, and Heggs Automotive Group. The raffle prizes donated consisted of an Apple Watch, an Arizona State University Football Package with a signed football by head coach Herm Edwards, gift cards, and an autographed basketball from the Phoenix Suns. A silent auction was held and the grand winner received a seven-night stay at Casa Piazza, a private 5-bedroom, 6.5 bathroom, and 8,000 square foot luxury villa located in La Punta, Mexico.  Proceeds from this major fundraising event help assure that GMES will be able to continue their financial support and development of the programs that advance the GMES mission objectives.  A few of the GMES supported programs include the Kappa League Program, Omega Youth Leadership Academy (OYLA), Project Alpha, and African-American Men of Arizona State University(AAMASU).  Collectively, these programs are designed to empower young men with knowledge, skills, and experiences needed to build confidence and foster personal and professional achievement in the classroom and community. GMES has positively impacted the lives of over 500 young men who have participated in GMES supported programs.

The efforts of our lovely Archousai could not go unnoticed, as they helped welcome the participants, facilitate the raffle contests and assist in managing the prizes and awards.  After the tournament was finished participants were treated to a sumptuous lunch buffet.

View a photo gallery from the event here.

Archon Ahmed Collins

Grapter, Gamma Mu Boule

Archon Nathan Cabbil Appointed to Board of Directors of Homeward Bound

Nathan B. Cabbil

Archon Nathan Cabbil has been appointed to The Board of Directors of Homeward Bound, effective September 2018.

Homeward Bound is a nonprofit, based in Phoenix that serves the needs of families going through homelessness. Their mission is to create pathways out of poverty for homeless families ready to make a change. They serve over 130 homeless families every year, providing them with not just housing but an in-depth program that helps them get back on their own two feet.

Founded in 1990, Homeward Bound has touched the lives of more than 10,000 homeless individuals right here in Maricopa County, Arizona.

New Pacific Regional Officers

At the end of a fabulous Regional Boule put on by Seattle's Alpha Omicron, Grand Sire Archon Coleman announced the Pacific Region officers for the next biennium. G. Bernard Brown from Xi boule is the Regional Sire, George Strait from Alpha Gamma is the new Regional Sire-Elect, Kevin Robinson from Gamma Mu continues as the Regional Grammateus, Christian Gonzalez from Gamma Zeta is the new  Regional Graptor, Landon Taylor from Epsilon Epsilon is the new Regional Rhetoricus, George Mallory from Xi is the new Regional Agogos and John Harris from Gamma Mu continues as the Regional Thesaristis.